Building brands that people choose
Great brands deserve a great first impression
Who we are
Grate is a strategy-led design studio from Salvador, Brazil. We partner with founders and teams to turn ideas into a clear concept, then bring it to life across identity, packaging, web, and content.
What we do
- Strategy
- Positioning & brand architecture • Category & consumer insight • Launch roadmapping
- Creative
- Naming • Verbal identity • Visual identity systems • Packaging design • Photography & art direction • Illustration & iconography • Tone of voice
- Execution
- Print-ready dielines & prepress • Material & finish guidance • Regulatory-ready label layouts • E-commerce imagery & A+ pages • Brand guidelines and toolkits
Brand Idea
Brand Idea
Visual Identity
Visual Identity
Packaging
Brand Voice
Illustration
Illustration
Naming
Typography
PhotographyHow we do it
- 1. Diagnosis
- Immerse in product, shelf, experience, and market to find sharp opportunities.
- 2. Framing
- A clear brand concept and narrative that guide every decision.
- 3. Ideation
- Explore routes from safe to bold; pressure-test with you.
- 4. Resolution
- Tight prepress, rollout kits, and assets for a clean launch.
From strategy to shelf, we turn brands into favorites.
From strategy to shelf, we turn brands into favorites.
-
Co-founderRieque LopesCreative Director
-
Co-founderVerner LopesStrategy & Motion
-
Rômulo BarbosaGraphic Designer
-
Ilane GoesStrategy & Marketing